Medallia Digital Experience
Capture real-time insights across digital channels to enhance customer experience.
Executive Summary
Medallia Digital Experience Analytics (DXA) provides powerful insights into customer behavior and feedback across digital channels like websites and mobile apps. It helps organizations capture real-time insights impacting digital experience, going beyond traditional feedback mechanisms. The platform leverages AI, specifically the Medallia Digital Experience Score (DXS), to automatically measure the health of online journeys for every user. This AI-driven approach helps pinpoint opportunities and provides actionable insights to exceed customer expectations. Medallia DXA integrates seamlessly with other data sources and applications through its robust API framework, allowing for comprehensive data import and analysis within the Medallia Experience Cloud.
Use Cases
- Understand digital behavioral patterns
- Measure digital health and pinpoint opportunities using AI-driven DXS
- Restore app experience baseline for mobile apps
- Go beyond feedback to exceed customer expectations
- Capture real-time insights impacting digital experience
Features
Visibility
- Digital Experience Score (DXS): Automatically scores and reveals the state of online journeys for every user.
- Real-time Digital Insights: Captures and analyzes real-time customer behavior across digital channels.
- Mobile App Analytics: Specific analytics for understanding and improving mobile application experiences.
Intelligence
- AI-Driven Opportunity Pinpointing: Uses AI to identify specific areas for improvement in digital customer journeys.
- Behavioral Pattern Analysis: Analyzes customer interactions to understand digital behavioral patterns.
Technical Specifications
- Deployment
- SaaS
- API Available
- Yes
Security & Compliance
Certifications: SOC 2 Type II, ISO 27001, GDPR, CCPA, HIPAA, CBPR, PRP, FedRAMP Ready
Pricing
- Starting Price
- Contact sales
About Medallia
Medallia is a global leader in experience management, providing an AI-driven SaaS platform that captures and analyzes feedback signals from customers, employees, citizens, and patients across various channels. Founded in 2001, the company helps organizations transform these insights into actionable strategies to improve overall experiences.