Zonka Feedback

AI Customer Feedback & Intelligence Platform for actionable CX insights.

by Zonka · Customer Feedback & Surveys

Executive Summary

Zonka Feedback is an AI-powered customer experience and feedback management platform that unifies structured and unstructured feedback from various channels. It is used by CX, Product, Support, and Marketing leaders to analyze customer sentiment, identify critical issues, and automate actions. The platform's key value lies in transforming raw feedback into clear, role-specific, and actionable insights, enabling businesses to improve customer satisfaction, reduce churn, and drive growth through intelligent CX management.

Use Cases

  • Unify data to get actionable insights across all customer touchpoints.
  • Identify and prioritize critical CX issues and emerging trends.
  • Ensure CX clarity across teams with role-specific dashboards and insights.
  • Automate feedback collection across multiple channels (email, SMS, web, in-app).
  • Close the feedback loop by routing insights, assigning tasks, and automating follow-ups.
  • Gather product feedback and insights into feature requests to guide product roadmaps.

Features

Visibility

  • Role-Based Dashboards: Provides tailored dashboards for different stakeholders (CXO, department heads, frontline agents) to ensure relevant insights are visible.
  • Real-time Response Inbox: Allows users to view survey responses and feedback instantly, with filtering capabilities for specific responses or comments.
  • Trend Reports & Response Breakdowns: Offers detailed reports on feedback trends and breakdowns of responses to help understand changes over time.
  • Unified Feedback View: Centralizes multichannel feedback (surveys, chats, tickets, reviews) into one intelligent view for comprehensive understanding.

Intelligence

  • AI Sentiment Analysis: Identifies sentiments, emotions, intent, and urgency from unstructured feedback data, going beyond surface-level insights.
  • Thematic Analysis & Entity Recognition: Automatically discovers underlying patterns, themes, topics, and critical entities (like location, product, person) within feedback.
  • AI Smart Summaries: Condenses complex feedback into easy-to-digest information nuggets, highlighting key aspects and critical issues.
  • AI Impact Analysis & Anomaly Detection: Connects feedback themes to business metrics (NPS, retention, churn) and detects spikes in negative sentiment or recurring issues.
  • AI Survey Builder: Assists in creating surveys by generating questions and templates based on user descriptions, simplifying survey creation.

Support

  • Tailored Onboarding: Provides a step-by-step onboarding process with personalized training for faster platform adoption and goal alignment.
  • Priority Support: Offers dedicated expert support for quick resolutions and uninterrupted business operations.
  • Help Center & Documentation: Access to a comprehensive help center, product help, and API documentation for self-service support.

Technical Specifications

Architecture
Cloud-native SaaS
Deployment
Cloud/SaaS
Authentication
SSO, Role-Based Access Control
API Available
Yes
MCP Server
No

Infrastructure

  • AWS

AI/ML Stack

  • NLP
  • Machine Learning
  • LLM

Security & Compliance

Certifications: ISO 27001:2022, GDPR, HIPAA

Encryption: AES-256 at rest, TLS 1.3 in transit (inferred from enterprise-grade security and certifications)

Pricing

Model
Tiered subscription, Custom enterprise
Starting Price
Starting at approximately $270/month for Professional plan (based on yearly billing); Enterprise plans are custom.
Target Customer
Mid-market to Enterprise
Contract Type
Annual (yearly billing mentioned for Professional plan)
Free Trial
Yes, 14 days (credit card required)

Ratings & Reviews

G2: 4.8/5

About Zonka

Zonka Feedback is an AI-powered Customer Feedback & Intelligence Platform that helps businesses listen, analyze, and act on customer feedback across various channels. It provides tools for surveys, feedback management, and real-time analytics to improve customer experiences.

Founded: 2008 · Headquarters: Gurugram, Haryana, India · Employees: 11-50 · Private