Qualtrics XM Discover

Uncover hidden experience insights to drive action and improve customer support.

by Qualtrics · Customer Feedback & Surveys

Executive Summary

Qualtrics XM Discover is designed to help organizations manage and enhance experience insights across various touchpoints. It provides tools to uncover hidden patterns and sentiments within customer feedback and operational data, enabling businesses to understand the 'why' behind customer behaviors. By centralizing and analyzing diverse data sources, XM Discover empowers organizations to identify key drivers of customer satisfaction and dissatisfaction. This allows for proactive intervention, personalized experiences, and strategic decision-making to improve overall customer support and drive business growth. The platform aims to transform raw data into actionable intelligence, making it easier for teams to prioritize initiatives and measure the impact of their experience management efforts.

Use Cases

  • Improve customer support efficiency
  • Identify root causes of customer dissatisfaction
  • Personalize customer interactions
  • Proactively address customer issues
  • Measure the impact of experience management initiatives

Features

Visibility

  • Real-time Experience Dashboards: Visualize key experience metrics and trends in customizable dashboards.
  • Cross-channel Data View: Consolidate and analyze feedback from all customer touchpoints in one place.

Intelligence

  • AI-powered Text Analysis: Automatically analyze unstructured text data to identify themes, sentiment, and effort scores.
  • Predictive Analytics: Forecast customer behavior and identify at-risk customers to enable proactive intervention.
  • Root Cause Identification: Pinpoint the underlying drivers of customer satisfaction and dissatisfaction.

Technical Specifications

Deployment
SaaS
API Available
Yes

Integrations

  • ArcGIS

Security & Compliance

Certifications: SOC 2 Type 2, ISO 27001, FedRAMP High

Pricing

Target Customer
Mid-Market,Enterprise

About Qualtrics

Qualtrics is an American experience management company with co-headquarters in Provo, Utah, and Seattle, Washington. Founded in 2002, it offers a cloud-based subscription software platform for managing customer, employee, product, and brand experiences. As of March 2023, over 18,750 organizations globally use Qualtrics's platform, which leverages advanced AI to help identify and resolve friction points. In October 2025, Qualtrics acquired healthcare-focused technology company Press Ganey for $6.75 billion.

Founded: 2002 · Headquarters: Provo, Utah and Seattle, Washington, United States · Employees: 5001-10000 · Private