SurveyMonkey
Turn feedback into action that drives growth and innovation.
Executive Summary
SurveyMonkey is a leading online survey and forms platform designed to help organizations collect, analyze, and act on feedback. It serves a wide range of users from individuals to Fortune 500 companies, providing tools for customer experience, employee engagement, and market research. The platform differentiates itself with its ease of use, extensive template library, AI-powered features for survey creation and analysis, and robust data security and compliance measures.
Use Cases
- Customer Satisfaction (CSAT) and Loyalty Measurement
- Employee Engagement and Feedback Collection
- Market Research and Product Development Feedback
- Event Planning and Post-Event Feedback
- Lead Generation and Qualification through Forms
- Academic Research and Data Collection
Features
Visibility
- Real-time Results and Charts: Monitor responses as they come in and view automatically generated charts to spot trends and changes.
- Multi-Survey Analysis: Combine and analyze data from multiple surveys within a single environment to track trends and uncover connections.
- Custom Reports and Dashboards: Create automatic and customizable dashboards, charts, and reports to unlock data insights and generate presentation-ready visuals.
- Filter and Compare Survey Results: Utilize robust filtering capabilities to compare responses across different respondent groups for deeper insights.
- Data Exports: Export survey results to various formats including CSV, XLS, PPT, PDF, and SPSS for advanced statistical analysis.
Intelligence
- Build with AI: Generate custom surveys in seconds from a single prompt, leveraging AI for question creation and structure.
- Analyze with AI: Ask chat-based questions about survey results to receive instant insights, charts, and summaries in natural language.
- Sentiment Analysis: Automatically categorize open-ended responses as positive, neutral, or negative to reveal the underlying emotion.
- Smart Answer Recommendations: Receive AI-powered suggestions for optimal answer choices based on best practices.
- Survey Scoring and Prediction: Benefit from AI that catches errors and predicts response rates before survey launch.
Support
- 24/7 Email Support: Access round-the-clock email support for assistance with platform usage and issues.
- Priority Phone Support: Higher-tier plans include prioritized phone support for quicker resolution of complex issues.
- Dedicated Customer Success Manager: Enterprise plans offer a dedicated CSM for personalized support, onboarding, and maximizing platform utilization.
- Help Bot and Knowledge Base: Utilize a chat-based help bot for common questions and access an extensive knowledge base for self-service support.
Technical Specifications
- Architecture
- Cloud-native SaaS
- Deployment
- Cloud/SaaS
- Authentication
- SSO, SAML 2.0, MFA
- API Available
- Yes
- MCP Server
- No
AI/ML Stack
- NLP
- Machine Learning
Integrations
- Salesforce
- HubSpot
- Microsoft Teams
- Slack
- Zapier
Security & Compliance
Certifications: SOC 2 Type II, ISO 27001, GDPR, HIPAA, PCI DSS 4.0
Encryption: AES-256 at rest (implied), TLS 1.2+ in transit
Pricing
- Model
- Freemium, Tiered subscription (Individual, Team), Custom enterprise
- Starting Price
- Individual plans: $39-$199/month (billed annually), $99/month (monthly). Team plans: $25-$75/user/month (billed annually, min 3 users). Enterprise: Contact sales.
- Target Customer
- SMB, Mid-Market, Enterprise
- Contract Type
- Annual, Monthly available (for some individual plans)
- Free Trial
- No (credit card required)
About SurveyMonkey
SurveyMonkey is a global leader in online surveys and forms, providing a fast, intuitive platform that empowers individuals and organizations to collect data and gain insights through customizable surveys and forms. Founded in 1999, the company serves a diverse range of sectors, including business, education, healthcare, government, and non-profit organizations.