Sprinklr Insights
AI-powered consumer intelligence for real-time market, competitor, and product insights.
Executive Summary
Sprinklr Insights is an AI-powered consumer intelligence platform designed to provide businesses with real-time market, competitor, and product insights. It unifies data from over 30 social, digital, and traditional media channels, enabling organizations to make smarter, data-driven decisions and strengthen their customer experience strategies. The solution leverages advanced AI and Generative AI features to process vast amounts of unstructured data, filter out noise, and identify critical trends, sentiment, and patterns. This allows users to conduct social listening, competitive benchmarking, media monitoring, and derive deep product, location, and visual insights, ultimately helping them build better products, drive customer loyalty, and deliver extraordinary customer experiences.
Use Cases
- Conduct real-time social listening and trend analysis
- Perform competitive benchmarking and market analysis
- Derive product insights from consumer feedback and conversations
- Monitor media for brand mentions and sentiment across channels
- Understand consumer behavior through visual and location insights
Features
Visibility
- Real-time Dashboards: Interactive dashboards providing real-time views of consumer trends, competitive landscape, and brand performance.
- Visual Insights: Analysis of images and videos to understand brand perception and consumer behavior.
Intelligence
- Social Listening: Monitor conversations across social media to track brand mentions, sentiment, and emerging topics.
- Competitive Benchmarking: Analyze competitor strategies, performance, and consumer perception.
- Product Insights: Uncover consumer feedback and trends to inform product development and innovation.
- Generative AI Insights: Leverage Gen AI to summarize complex data, identify key themes, and generate actionable recommendations.
Technical Specifications
- Architecture
- Unified-CXM platform with AI-native architecture, leveraging RESTful APIs for integration and data exchange.
- Deployment
- SaaS
- API Available
- Yes
Security & Compliance
Certifications: SOC 2 Type II, ISO 27001, GDPR, HIPAA
Encryption: Data encryption in transit and at rest.
Pricing
- Starting Price
- Contact sales
- Target Customer
- Enterprise
About Sprinklr
Sprinklr is an American software company that provides an AI-native platform for Unified Customer Experience Management (Unified-CXM). It empowers brands to deliver extraordinary experiences at scale across every customer touchpoint, unifying fragmented teams, tools, and data.