6sense
Uncover anonymous buyers, predict intent, and orchestrate winning revenue strategies.
Executive Summary
6sense is a leading Account-Based Marketing (ABM) and Sales Intelligence platform that leverages proprietary AI and intent data to identify anonymous buyers and predict their purchasing journey. It empowers B2B marketing and sales teams to prioritize in-market accounts, personalize engagement, and orchestrate multi-channel campaigns, ultimately accelerating pipeline and revenue growth for mid-to-large enterprises.
Use Cases
- Identify and prioritize in-market accounts for sales and marketing teams.
- Orchestrate personalized multi-channel ABM campaigns across ads, email, and sales outreach.
- Improve sales efficiency by providing reps with prioritized accounts and buyer insights.
- Accelerate pipeline generation and conversion rates by engaging accounts at the right time.
- Optimize ad spend by targeting only accounts showing active buying intent.
- Measure and attribute revenue impact directly to marketing and sales activities.
Features
Visibility
- Account Engagement Analytics: Track and visualize all buyer interactions across channels, providing a holistic view of account activity and engagement levels.
- Buyer Journey Stage Tracking: Automatically identifies and tracks accounts through different stages of the buying journey, from awareness to decision, based on intent signals.
- Pipeline & Revenue Attribution: Connects marketing and sales activities directly to pipeline and revenue, demonstrating ROI and optimizing spend.
- Anonymous Visitor Identification: Reveals the identity of anonymous companies visiting your website, turning unknown traffic into actionable sales leads.
Intelligence
- Predictive Account Scoring: AI-driven scoring identifies accounts most likely to buy, based on fit, intent, and engagement, enabling sales and marketing prioritization.
- Dynamic Segmentation: Automatically segments accounts based on real-time intent, firmographics, and engagement, allowing for highly targeted campaigns.
- AI-Powered Orchestration: Automates and personalizes multi-channel campaigns (ads, email, sales outreach) based on account-specific intent and journey stage.
- Intent Data Activation: Leverages proprietary intent data to identify in-market accounts and inform personalized messaging and outreach strategies.
Support
- Dedicated Customer Success Manager (CSM): Provides strategic guidance, best practices, and ongoing support to maximize platform value and achieve business objectives.
- Online Knowledge Base & Community: Access to extensive documentation, tutorials, and a peer community for self-service support and learning.
- Technical Support: Responsive technical assistance for platform issues, integrations, and troubleshooting.
Technical Specifications
- Architecture
- Cloud-native SaaS, Microservices architecture
- Deployment
- Cloud/SaaS
- Authentication
- SSO, SAML 2.0, MFA, OAuth 2.0
- API Available
- Yes
- MCP Server
- No
Infrastructure
- AWS
AI/ML Stack
- NLP
- Machine Learning
- Predictive Analytics
Integrations
- Salesforce
- HubSpot
- Marketo
Security & Compliance
Certifications: SOC 2 Type II, GDPR, CCPA
Encryption: AES-256 at rest, TLS 1.2+ in transit
Pricing
- Model
- Custom enterprise subscription
- Starting Price
- Contact sales
- Target Customer
- Mid-market to Enterprise
- Contract Type
- Annual, Multi-year discounts available
- Free Trial
- No (credit card required)
About 6sense
6sense is a B2B revenue AI platform that helps companies identify in-market accounts, prioritize opportunities, and orchestrate personalized engagement across channels using AI-driven intent and predictive analytics. They provide account-based marketing (ABM), sales intelligence, and orchestration tools to accelerate revenue growth.