Bigtincan

AI-native revenue effectiveness platform for complex field-selling environments.

by Bigtincan · Sales Enablement

Executive Summary

Bigtincan is an AI-native revenue effectiveness platform designed for complex field-selling. Now part of Showpad, it unifies content, readiness, collaboration, and intelligence into a single AI-powered solution. It empowers sales, marketing, and service teams to deliver better customer experiences, increase win rates, and optimize performance through intelligent content, training, and engagement tools. The platform is used by customer-facing teams in enterprise organizations to streamline sales processes and drive revenue growth.

Use Cases

  • Equipping field sales teams with relevant content on any device, online or offline.
  • Onboarding and continuous training for sales representatives using AI coaching and role-play.
  • Optimizing buyer engagement through personalized content delivery and digital sales rooms.
  • Aligning sales and marketing teams with data-driven content strategies and feedback loops.
  • Measuring the impact of sales enablement initiatives on pipeline, win rates, and deal velocity.
  • Automating sales activities like content logging and next-best action recommendations.

Features

Visibility

  • Content Performance Analytics: Understand which content is most effective, how it's performing based on seller/buyer, and its impact on the sales pipeline.
  • Buyer Engagement Tracking: Track how prospects interact with shared content, including views, downloads, and social engagement, to guide sales conversations.
  • Sales Readiness Metrics: Monitor ramp time, time to second deal, and sales cycle length to identify top performers and fast-track success.
  • CRM Data Correlation: View individual, team, and company progress side-by-side with CRM data for a complete picture of what's working.

Intelligence

  • AI-Powered Content Recommendations: GenieAI automatically suggests the most relevant content for any customer interaction or selling situation, learning over time.
  • RolePlayAI & CoachingAI: AI-driven tools for realistic practice, personalized feedback, and scenario-based learning to refine presentation and communication skills.
  • MeetingsAI & Content Summarization: Automates meeting summaries and content summarization, reducing administrative tasks and improving CRM data logging.
  • Real-Time Document Automation: Generate complex, data-driven documents at scale, saving time and ensuring accuracy.
  • Generative AI for Sales: Assists sellers in drafting emails and presentations, and provides chatbots for 24/7 customer query support.

Support

  • Adaptive Onboarding & Learning: AI-powered capabilities make new employee onboarding faster and more efficient with formal and informal adaptive learning content.
  • Digital Sales Rooms: Branded, interactive spaces for prospects to engage with content, customized with logos and segmented content for various sales stages.
  • Collaboration Tools: Features for sales and marketing teams to brainstorm content ideas, provide feedback, and discuss issues in real-time.
  • Multi-Language Support: Expand globally with a platform that uses AI to translate and tailor content in over 35 languages.

Technical Specifications

Architecture
Cloud-native SaaS, mobile-first design, extensible environment with SDK and Public API.
Deployment
Cloud/SaaS
Authentication
SSO, SAML 2.0, MFA
API Available
Yes
MCP Server
No

Infrastructure

  • AWS
  • Azure
  • Google Cloud Platform

AI/ML Stack

  • NLP
  • Machine Learning
  • Computer Vision
  • LLM

Integrations

  • Salesforce
  • Microsoft SharePoint
  • Gong
  • SalesLoft
  • Slack

Security & Compliance

Certifications: GDPR, HIPAA

Encryption: Data encryption is utilized for sensitive information and data links.

Pricing

Model
Per user/month, Tiered subscription
Starting Price
Starting at $12.5 USD/user/month (for Salesforce integration); Contact sales for full platform pricing.
Target Customer
Mid-market to Enterprise
Contract Type
Annual, Multi-year discounts available
Free Trial
Yes, Custom demo (credit card required)

About Bigtincan

Bigtincan is an AI-native revenue effectiveness platform specializing in content collaboration solutions for businesses. Founded in 2011, it helps sales teams deliver personalized buyer experiences through content management, training, and engagement analytics.

Founded: 2011 · Headquarters: Sydney, Australia · Employees: 201-500 · Private