Salesforce Platform
The underlying platform for building and customizing Salesforce and Customer 360 applications.
Executive Summary
The Salesforce Platform, formerly known as Force.com, is the foundational technology for building, customizing, and extending Salesforce and Customer 360 applications. It provides a comprehensive ecosystem that enables organizations to develop and deploy tailored solutions, allowing them to adapt Salesforce to their unique business processes and requirements. This platform empowers businesses to transform app development by offering tools to extend existing Salesforce functionalities across an organization, integrate diverse systems and data sources, and leverage AI models. It supports a broad range of use cases, from creating custom applications to building new data-driven solutions, fostering scalability and innovation within the Salesforce environment.
Use Cases
- Building and customizing Salesforce applications
- Extending Salesforce Platform across the organization
- Integrating apps, systems, and data sources
- Developing AI-powered applications
- Building Data Cloud apps using second-generation managed packaging
Features
Intelligence
- AI App Development: Enables the integration of AI models and capabilities into custom applications built on the platform.
Visibility
- Custom Application Interfaces: Allows for the creation of tailored user interfaces and experiences for applications built on the platform.
- Custom Reporting: Supports the creation of custom reporting capabilities within applications built on the platform.
Technical Specifications
- Architecture
- The Salesforce Platform powers the Agentic Enterprise, combining metadata, governance, MuleSoft, and Data Cloud to enable building and customizing Salesforce and Customer 360 applications.
- Deployment
- SaaS
- API Available
- Yes
Integrations
- MuleSoft
Security & Compliance
Certifications: GDPR
Encryption: Data protection secures data from unauthorized access, loss, or corruption.
Pricing
- Model
- Per User Per Month
- Starting Price
- $100 USD/User/Month
- Target Customer
- Enterprise,SMB,Mid-Market
- Contract Type
- Annually
- Free Trial
- Yes
About Salesforce
Salesforce, Inc. is an American technology company best known for developing cloud-based software for customer relationship management (CRM) and related business applications delivered through a software-as-a-service (SaaS) subscription model. Its major product is the AI-powered Customer 360 platform, which includes customer data cloud services, marketing, automation, integration, commerce, and artificial intelligence.
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