Vidyard
AI-powered video platform for sales and marketing teams to engage, convert, and grow revenue.
Executive Summary
Vidyard is an AI-powered video platform designed for sales and marketing teams to create, host, and track engaging video experiences. It enables personalized video messaging, automated follow-ups via Video Agent, and AI Avatars for scaled outreach. The platform provides comprehensive analytics and integrates with CRM systems to drive revenue growth and enhance customer relationships.
Use Cases
- Personalized Sales Outreach and Prospecting
- Automated Sales Follow-ups and Nurture Campaigns
- Marketing Campaigns and Lead Generation
- Customer Onboarding and Support
- Internal Communications and Training
- Video Content Hosting and Management
Features
Visibility
- Full Video Analytics: Track views, engagement, and viewer demographics to understand video performance.
- Team Performance Analytics: Monitor how individual team members are performing with video and identify top performers.
- Real-time Viewer Insights: Receive notifications and detailed data on who is watching videos, what they are watching, and for how long.
- CRM Integration for Engagement Data: Automatically sync video engagement data back into CRM systems (e.g., Salesforce, HubSpot) to enrich contact records and inform follow-up.
- Customizable Dashboards: Access a personalized dashboard that provides a quick overview of recent activity and key metrics.
Intelligence
- AI Avatars: Create or use stock AI Avatars to generate personalized video messages at scale, replicating human presenters.
- Video Agent: Automate personalized video campaigns and follow-ups based on triggers and CRM data, ensuring timely and relevant communication.
- AI Script Generator: Harness AI to craft personalized video scripts tailored to specific prospects or situations.
- Automated Video Creation and Delivery: Set up workflows to automatically create and deliver videos when specified buyer actions occur.
- AI-Driven Compliance Risk Detection: Leverage AI to ensure videos meet compliance requirements and maintain consistent messaging.
Support
- Knowledge Base: Extensive library of how-to articles and help resources for all aspects of Vidyard.
- Live Chat & Ticket Submission: Direct access to support team via chat and email for assistance.
- Onboarding & Best Practices: Guidance and resources for new users to get started and optimize their video strategy.
- Dedicated Customer Success Manager (Enterprise): Higher-tier plans include dedicated support for strategic guidance and implementation.
Technical Specifications
- Architecture
- Cloud-native SaaS
- Deployment
- Cloud/SaaS
- Authentication
- SSO (for Enterprise), API Tokens for programmatic access
- API Available
- Yes
- MCP Server
- No
Infrastructure
- AWS
AI/ML Stack
- NLP
- Machine Learning
- Computer Vision
- LLM
Integrations
- Salesforce
- HubSpot
- SalesLoft
- Outreach
- Marketo
Security & Compliance
Certifications: SOC 2 Type II, ISO 27001, GDPR, CCPA
Encryption: AES-256 at rest, TLS 1.2 in transit
Pricing
- Model
- Tiered subscription, Per user/month, Custom enterprise
- Starting Price
- Free ($0), Starter ($59/user/month), Teams ($99/user/month), Enterprise (Custom pricing). Video Agent add-on available for additional cost.
- Target Customer
- SMB to Enterprise
- Contract Type
- Annual (billed annually), Monthly available for some plans, Multi-year discounts for Enterprise.
- Free Trial
- Yes, Free plan (ongoing), 14 days for Starter plan (credit card required)
About Vidyard
Vidyard is a leading video messaging and asynchronous communications platform for go-to-market teams, offering AI-powered video messaging, video hosting, and digital sales rooms to help businesses connect with prospects and generate revenue. Founded in 2010, Vidyard has grown to over 300 employees and serves more than 250,000 companies worldwide.