Assembly

Recognition that drives Culture and Retention

by Assembly · Employee Engagement & Culture

Assembly screenshot

Executive Summary

Assembly is a B2B HR software platform for employee recognition and rewards, for organizations from startups to global enterprises. It covers peer-to-peer recognition, automated celebrations of birthdays, anniversaries and new hires, awards, challenges and a rewards catalog. Recognition can be given in Slack, Microsoft Teams or on the web, and employee data can be pulled in from a connected HRIS. Dora AI, its conversational analytics assistant, lets users ask questions about engagement, recognition patterns and team performance in natural language.

Use Cases

  • Peer-to-peer recognition in Slack, Microsoft Teams or on the web, tied to company values
  • Automatically celebrating birthdays, work anniversaries and new hires
  • Rewarding employees with gift cards, swag, experiences and company perks
  • Running custom awards with budgets and multi-level approvals
  • Running team challenges for goals such as learning completion and wellness
  • Helping HR spot culture gaps and top contributors through dashboards and Dora AI

Features

Visibility

  • CULTURE INSIGHTS: Real-time dashboards and Dora AI helps HR spot culture gaps, highlight top contributors, and drive smarter decisions.

Intelligence

  • AI-Powered Recognition Prompts: AI Recognition Writing Assistant Craft meaningful messages with AI-powered suggestions

Support

  • Recognition & Rewards: Recognize teammates with peer shout-outs and rewards that reflect your culture.
  • Celebrations & Milestones: Celebrate birthdays, anniversaries, and new hires automatically — no manual effort needed.
  • Awards & Challenges: Launch custom awards and challenges that bring your values to life and spark engagement.

Technical Specifications

Architecture
Cloud-native SaaS
Deployment
Cloud/SaaS

AI/ML Stack

  • NLP

Integrations

  • BambooHR
  • Gusto
  • Google Workspace
  • Okta
  • ADP Workforce Now
  • Deel

Security & Compliance

Data Residency:

Pricing

Model
Per user per month, billed yearly (Empower plan); Enterprise plan on request
Starting Price
$3 per user / month (billed yearly) for Empower; Enterprise via demo
Target Customer
SMB to Enterprise

About Assembly

Assembly is a B2B HR SaaS platform offering an all-in-one solution for employee recognition, rewards, and culture building. Their main product is an employee engagement platform featuring peer-to-peer shout-outs, customizable rewards, and milestone celebrations. It targets businesses globally to enhance workplace culture and drive employee retention.

Founded: 2017 · Headquarters: Santa Monica, California, United States · Employees: 11-50 · Private

Verified sources

Each of these facts was checked against the vendor page linked (2026-10-15).

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