Composable Storefront

Your all-in-one headless storefront solution for rapid, flexible e-commerce experiences.

by Salesforce Commerce Cloud · E-commerce Platform

Executive Summary

Salesforce Commerce Cloud's Composable Storefront is a flexible, headless solution designed to accelerate the development and customization of e-commerce experiences. Built on modern web technologies like the Progressive Web App (PWA) Kit and Salesforce's Managed Runtime, it empowers businesses to create unique, high-performing online stores with unparalleled agility. This approach decouples the frontend presentation layer from the backend commerce logic, allowing for greater creative freedom and faster innovation. The Composable Storefront enables e-commerce teams to deliver fast, app-like user experiences that boost conversion rates, with some customers seeing a +20% increase. It supports robust SEO optimization and seamless integration with Salesforce B2C Commerce APIs (SCAPI) and other third-party systems. This solution is ideal for mid-market and enterprise companies looking to build stand-apart digital storefronts and adapt quickly to evolving customer demands.

Use Cases

  • Building highly customized B2C e-commerce sites with modern web technologies.
  • Migrating existing storefronts to a headless architecture for increased agility and performance.
  • Extending Salesforce Commerce Cloud functionality with unique frontend experiences.
  • Rapidly developing and deploying new e-commerce features and campaigns.
  • Creating fast, app-like shopping experiences through Progressive Web Apps (PWAs).

Features

Visibility

  • Customizable Storefront UI: Full control over frontend design and user experience to create unique, stand-apart e-commerce sites.
  • Progressive Web App (PWA) Experience: Deliver fast, app-like shopping experiences with offline capabilities and improved engagement.
  • SEO Optimization: Built-in features to enhance search engine visibility and drive organic traffic to the storefront.

Support

  • Comprehensive Developer Documentation: Access to extensive guides, references, and SDKs for PWA Kit, Managed Runtime, and B2C Commerce APIs.
  • Salesforce Developer Community: Engage with a vibrant community for peer support, best practices, and troubleshooting.

Technical Specifications

Architecture
Headless commerce architecture leveraging Salesforce's PWA Kit, Managed Runtime, JavaScript, and Node.js for flexible frontend development.
Deployment
SaaS
Authentication
SSO/SAML, OAuth/OIDC, MFA
API Available
Yes

Infrastructure

  • Salesforce Cloud Infrastructure

Security & Compliance

Certifications: SOC 2, ISO 27001, GDPR

Encryption: Data encrypted at rest and in transit using industry-standard protocols.

Pricing

Model
Subscription-based, typically tiered by Gross Merchandise Value (GMV) or transaction volume.
Starting Price
Contact sales
Target Customer
Mid-Market,Enterprise
Contract Type
Annual

About Salesforce Commerce Cloud

Salesforce Commerce Cloud is an enterprise-level e-commerce platform that unifies commerce experiences and drives growth with AI-powered digital storefronts. It was formerly known as Demandware, which Salesforce acquired in 2016, and is backed by Salesforce's #1 CRM.

Founded: 2004 · Headquarters: San Francisco, US · Employees: 1000+ · Public