Sender

Effortless email and SMS marketing to grow your business.

by Sender · Marketing Automation

Executive Summary

Sender is a budget-friendly email and SMS marketing platform designed for businesses of all sizes, from SMBs to enterprises. It enables users to create, automate, and send highly personalized campaigns with ease, driving customer engagement and sales. The platform differentiates itself with a generous free tier, competitive pricing, an intuitive drag-and-drop editor, a visual automation builder, and advanced analytics, making sophisticated marketing accessible without high costs.

Use Cases

  • E-commerce marketing (abandoned cart recovery, post-purchase sequences, product promotions).
  • B2B lead nurturing and sales funnel automation.
  • Healthcare communications (HIPAA-compliant SMS messaging).
  • Small business customer engagement and growth.
  • Nonprofit fundraising and donor communication.
  • Event promotions and reminders via email and SMS.

Features

Visibility

  • Real-time Reports & Analytics: Monitor email and SMS campaign performance with real-time data on opens, clicks, conversions, and more.
  • Sales Performance Tracking: Track revenue, new orders, and ROI directly attributable to Sender campaigns through e-commerce integrations.
  • Email A/B Testing: Test different subject lines, content, sender information, and send times to optimize campaign performance.
  • Subscriber Growth Monitoring: Detailed insights into audience growth and segmentation performance.

Intelligence

  • Visual Automation Builder: Create complex multi-channel marketing automation workflows with a drag-and-drop interface and pre-made sequences.
  • Behavioral Segmentation: Segment audiences dynamically based on demographics, behavior, engagement, and lifecycle stage for highly targeted messaging.
  • Dynamic Content & Personalization: Tailor email content, subject lines, and offers to individual subscribers based on their data and actions.
  • SPAM Check System: Proactively identifies and helps resolve potential spam issues to ensure high deliverability rates.

Support

  • 24/7 Email & Live Chat Support: Access round-the-clock assistance via email and live chat with quick response times.
  • Extensive Knowledge Base & Training Videos: Self-service resources including help articles, guides, and video tutorials for mastering platform features.
  • Free Migration Service: Assistance with migrating existing subscriber lists and campaign data from other platforms.
  • Onboarding Assistance: Guided support to help new users set up their accounts and launch their first campaigns effectively.

Technical Specifications

Architecture
Cloud-native SaaS
Deployment
Cloud/SaaS
Authentication
SSO (SAML v2) for Enterprise plans
API Available
Yes
MCP Server
No

AI/ML Stack

  • Machine Learning

Integrations

  • WordPress
  • WooCommerce
  • Shopify
  • PrestaShop
  • Zapier

Security & Compliance

Certifications: GDPR, ISO 27001, CAN-SPAM, TCPA

Encryption: Not explicitly detailed, but adheres to 'Secure Data Practices'.

Pricing

Model
Tiered subscription based on subscribers/emails; Pay-as-you-go for SMS credits.
Starting Price
Free plan available (up to 2,500 subscribers, 15,000 emails/month). Paid plans start from $7/month for up to 1,000 subscribers and 12,000 emails/month.
Target Customer
SMB to Enterprise
Contract Type
Monthly, Pay-as-you-go for SMS
Free Trial
Yes, Free Forever (credit card required)

About Sender

Sender is an email and SMS marketing platform that helps businesses create, send, and automate marketing campaigns with drag-and-drop editors, templates, and analytics. It focuses on deliverability, campaign automation, and audience segmentation to help small and mid-size businesses engage customers.

Founded: 2012 · Headquarters: Vilnius, Lithuania · Employees: 1-10 · Private