Partnerize
AI-powered partnership automation for discovery, growth, and fraud prevention.
Executive Summary
Partnerize is an AI-powered affiliate and partnership automation platform designed for marketers to discover, recruit, track, optimize, and pay partners globally. It serves over 1,800 clients and 750,000+ partners, driving billions in transactions and payments annually. The platform differentiates itself with an API-first approach, comprehensive fraud prevention, global payment capabilities, and recent enhancements through AI for advanced insights and competitive intelligence.
Use Cases
- Discovering and recruiting new affiliate and influencer partners at scale.
- Automating global payments to partners in multiple currencies across 215+ countries.
- Tracking and optimizing performance of affiliate and partnership campaigns.
- Preventing fraud and ensuring brand safety within partnership programs.
- Integrating partnership data with existing marketing and e-commerce platforms.
- Managing diverse partner types including loyalty, coupon, content, and sub-affiliate networks.
Features
Visibility
- Real-time Tracking & Attribution: Monitors partner performance and attributes conversions across devices and channels in real-time, including mobile web and app.
- Customizable Dashboards: Provides personalized dashboards to view key performance indicators, campaign progress, and financial data at a glance.
- Granular Reporting: Offers detailed reports on clicks, conversions, order value, and other metrics, with options for custom report generation and data export.
- Multi-touch Attribution: Supports multi-touch attribution models to understand the full customer journey and reward partners equitably.
Intelligence
- AI-powered Partner Discovery & Recruitment: Utilizes AI and machine learning to identify, recruit, and match high-potential partners, expanding reach and optimizing partner selection.
- Predictive Fraud & Risk Scoring: Employs AI to detect and prevent fraudulent activities, protecting program integrity and investment.
- Competitive Intelligence: Provides insights into competitive partner strategies and identifies market opportunities for strategic growth.
- Automated Optimization: Offers AI-driven recommendations and prescriptive optimizations to enhance campaign performance and partner engagement.
Support
- Dedicated Account Strategists: Provides a comprehensive services team with account strategists worldwide to support campaigns globally.
- In-housing Support Program: Offers a unique in-housing support program to help brands integrate and manage their partnership marketing in-house.
- Extensive API Documentation: Provides full documentation for its API, enabling easy integration and programmatic access to core functionality.
Technical Specifications
- Architecture
- API-first, Cloud-native SaaS
- Deployment
- Cloud/SaaS
- Authentication
- HTTP Basic Authentication (application_key, user_api_key)
- API Available
- Yes
- MCP Server
- No
AI/ML Stack
- Machine Learning
- Generative AI
- Predictive Analytics
Integrations
- Shopify
- Salesforce
- Google Analytics
- Adobe Analytics
Security & Compliance
Certifications: GDPR
Encryption: Not explicitly detailed in search results, but implied for data in transit and at rest.
Pricing
- Model
- Custom enterprise
- Starting Price
- Contact sales
- Target Customer
- Mid-market to Enterprise
- Contract Type
- Custom
- Free Trial
- No (credit card required)
About Partnerize
Partnerize is an AI-powered partnership and affiliate marketing automation platform that enables businesses to manage, track, and compensate their online sales partners, affiliates, and influencers. Serving over 1,800 clients globally, the platform facilitates more than $10 billion in transactions through a network of over 750,000 partners and 250,000 influencers.