mParticle

Founded: 2013 · New York, United States · 201-500 employees · Private (Operating Subsidiary of Rokt)

About mParticle

mParticle is a customer data platform (CDP) that helps multi-channel consumer brands collect, unify, and activate customer data across various touchpoints. Their platform enables businesses to create personalized customer experiences by providing real-time data infrastructure, customer segmentation tools, analytics, and AI predictions. Founded in 2013, mParticle is headquartered in New York City and operates as a subsidiary of Rokt, serving global brands.

Company Details

Website: https://www.mparticle.com
Funding: Acquired
Total Raised: $272M
LinkedIn: https://www.linkedin.com/company/mparticle-inc-

Specializations

Customer Data Platform
Real-Time Data Infrastructure
Customer Segmentation
Analytics
AI Predictions

Certifications

SOC 2 Type II
GDPR Compliant
CCPA Compliant
ISO 27001

Products & Solutions (1)

Product	Category	Sub-Category	Description
mParticle	marketing	ABM & Personalization	Unify, activate, and optimize customer data in real-time for personalized experiences.

Notable Customers

HBO Max
Marks & Spencer
JetBlue
SoFi
Via